Towards Global Knowledge Society; A SWOT Analysis of Higher Education of Pakistan in Context of Internationalization


  • Jamshed Khalid School of Management, University Sains Malaysia
  • Anees Janee Ali School of Management, University Sains Malaysia
  • Mohammad Khaleel School of Management, University Sains Malaysia
  • Md Shamimul Islam School of Management, University Sains Malaysia



Internationalization, higher education, student mobility, globalization


Purpose – The purpose of this study to overview the trends of higher education globally, within Asia Pacific Region and specially in Pakistan. Most importantly, current study highlights the strengths and opportunities as well as weakness and threads of Pakistan’s higher education system by proposing a SWOT analysis of higher education internationalization.Design/methodology/approach – This review paper is meant to appear in conjunction with more discrete and in-depth previous literature regarding higher education internationalization. Findings – It is investigated that higher education institutions in Pakistan are in need to rethink and reshape internationalization strategies following global standard which would be useful for the smooth drive towards global knowledge society and quality of higher education can be enhanced by developing internationalized curriculum, recruiting international students and staff and establishing international research collaboration programs.Originality/value – In this study a SWOT analysis of internationalization has been proposed which illustrates the internal and external factors which are positively or negatively impacting the higher education system in Pakistan.


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